Program Overview

The Bachelor of Science in Liberal Arts (BS-LA) is an innovative undergraduate program offered by the Department of Media, Art, and Design. Built on the philosophy of experiential and interdisciplinary learning, the program integrates the humanities, creative arts, and social inquiry to prepare students for leadership in today’s knowledge-driven and culturally diverse world. The curriculum blends theory with practice through studio work, field projects, performances, internships, and community engagement. Students gain exposure to philosophy, history, literature, visual and performing arts, design, cultural studies, and emerging technologies, developing essential competencies in critical thinking, creativity, research, and communication. By emphasizing practical experiences and interdisciplinary problem-solving, the BS-LA program empowers graduates to become culturally aware, adaptable, and innovative professionals capable of shaping meaningful change in society.

Eligibility

• . Applicants must have completed Intermediate (12 years of schooling), A-Levels (HSSC), or an equivalent qualification with at least 50% marks.
• . In cases where the applicant's education was completed in a different country or educational system, an equivalency certificate from the Inter Board Committee of Chairmen (IBCC) will be required.

Job Market

Graduates of BS-Liberal Arts have diverse career opportunities across industries that value adaptability, creativity, and critical reasoning:

1. Education and Higher Studies (Teaching, Research, Postgraduate Study)
2. Creative and Cultural Industries (Film, Design, Publishing, Performing Arts, Content Creation)
3. Media and Communication (Advertising, PR, Digital Platforms, Corporate Communication)
4. Heritage and Cultural Management (Museums, Archives, Art Curation, Heritage Conservation)
5. Policy and Research (Think Tanks, NGOs, Government, International Organizations)
6. Community Development (Social Enterprises, Non-Profits, Cultural Consultancy)
7. Public and Corporate Sector (Governance, Diplomacy, Human Resource Development, Training)

Why Choose: Bachelor of Science in Liberal Arts

1. Experiential Learning Approach (Hands-On Projects, Fieldwork, Creative Practice, And Internships)
2. Interdisciplinary Curriculum (Blending Arts, Culture, Humanities, Design, And Media Studies)
3. Global & Local Relevance (Addressing Social, Cultural, And Technological Challenges in Pakistan and Beyond)
4. Skill Building (Critical Thinking, Creativity, Communication, Leadership, And Problem-Solving)
5. Career Flexibility (Versatile Preparation for Careers in Education, Media, Design, Policy, And Cultural Sectors)
6. Innovation & Leadership (Nurturing Socially Responsible Thinkers and Change Makers)