Greenwich University
Bachelor of Science in Communication Design

Bachelor of Science in Communication Design

BBA

Degree Undergraduate

Category Mass Communication

Credit Hours126

Course Duration4 Years

Program Overview

The Bachelor of Science in Communication Design (BS-CD) is an innovative undergraduate program offered by the Department of Media, Art, and Design. The program is designed to provide students with comprehensive knowledge and practical skills in visual communication, design principles, and creative storytelling. By blending theory with hands-on practice, it prepares students to effectively convey ideas across a variety of design mediums. The curriculum, developed by experienced academics and industry professionals, equips students with expertise in areas such as graphic design, typography, branding, packaging, advertising, motion graphics, UI/UX design, and digital illustration. With a strong emphasis on creativity, technical proficiency, and conceptual development, students engage in real-world projects, internships, and a capstone project to strengthen their professional readiness. This program aims to cultivate skilled communication designers capable of excelling in diverse creative industries and contributing to innovative visual solutions.

Eligibility

Intermediate or equivalent to 12 Years of Education

Job Market

Graduates of the BS-CD program are equipped to pursue successful careers in various creative and design-related fields. With a versatile skill set, they can explore opportunities in:

  • • Advertising & Branding Agencies
  • • Graphic Design Studios
  • • Digital Media Production
  • • Publishing & Editorial Design
  • • Motion Graphics & Animation
  • • Web & UI/UX Design
  • • Product Packaging Design
  • • Creative Promotional & Visual Communication
  • • Visual Merchandising
  • • Creative Consultancy
  • • Commercial Art & Illustration

Why Choose: BS-CD

  1. A comprehensive curriculum that blends creativity, design principles, and technical proficiency.
  2. Hands-on learning through industry-relevant projects, internships, and a capstone experience.
  3. Access to well-equipped design labs and cutting-edge digital tools.
  4. Mentorship from experienced faculty and seasoned industry professionals.
  5. Preparation for dynamic careers in visual communication and the creative industries.

Fondation Module


Module 1

Theories of Communication Design
Religious Studies / Ethics

Module 2

Pakistan Studies / History

Module 3

Multimedia Communication
Philosophy & Critical Thinking
Civics & Community Engagement

Module 4

Advertising & Public Relations

Module 5


Module 6


Module 7

Artificial Intelligence in Media

Module 8

Visual & Popular Culture


Program Learning Outcome

  • 1 Demonstrate basic principles of visual design to your projects in a way that enhances its communication potential. (Goal 10)
  • 2 To Exhibit thoughtful application of color and typographic design in print and electronic communication (Goal 3)
  • 3 To be able to Contributes effectively to a team or organization where visual communication planning, design and production (Goal 11)
  • 4 To Be more thoughtful and creative in all personal and professional interactions package of artistic talent, financing, and handling logistics of organizing the crew on and off the set (Goal 13)

Module 1

Personality Grooming
Personality Grooming
Personality Grooming

Module 2

Personality Grooming
Personality Grooming
Personality Grooming
Personality Grooming
Personality Grooming

Module 3

Personality Grooming
Personality Grooming
Personality Grooming
Personality Grooming
Personality Grooming

Module 4

Personality Grooming
Personality Grooming
Personality Grooming

Module 5

Personality Grooming
Personality Grooming
Personality Grooming
Personality Grooming



Course Features

Courses 42
Duration 4 Years
Level Undergraduate