Greenwich University

Placement in this course is subject to the result of the University Placement Test) This course focuses on all four skills: reading, writing, speaking and listening in general, and writing in particular at elementary level. With an ordered and integrated approach, the course strengthens students’ communicative competence in the English language. The learners are expected to be users of the language in informal as well as formal contexts with a sense of accommodation for new ideas.

General Mathematics

(Placement in this course is subject to the result of the University Placement Test) This course is designed to strengthen the basic concepts of preliminary set theory, algebra, trigonometry, analytical geometry and statistics. The course enables the weak students in mathematics to take advanced courses of mathematics and statistics.

English Composition

A course in reading, writing, reflection and discussion, emphasizing rhetorical analysis and strategies for focusing, developing, and organizing writing. Special attention is also given to strategies for writing, revising and editing. In all, the course implies a general introduction to the principles of writing with emphasis on writing process, thesis, context, purpose and audience.

Pakistan Studies or History

Religious Studies or Ethics

Communication Skills

Computing Essentials

Philosophy

Foreign Language

Psychology

Sociology

Environmental Science

Mathematics & Statistics

Business Communication

Corporate Law

Microeconomics & Macro Economics

Accounting

Statistical Inference

Principles of Management

Principles of Managements

Islamic Finance

Academic Reading & Writing

Financial Management

Pakistan & Global Economy

Human Resource Management

Principles of Marketing

Qualitative Research Methods

Marketing Management

Organizational Behavior

Corporate Ethics

Specialization I

Specialization II

Quantitative Research Methods

Logic and Critical Thinking

Management Information Systems

Entrepreneurship

Specialization III

Specialization IV

Capstone Project I

Production & Operation Management

Cost Accounting

Global Business Management

Capstone Project II

Banking Law and Practice

This course will examine how financial markets such as those for bonds, and financial institutions, banks, insurance companies, and mutual funds work, and explore laws, rules and regulations, exit and entry barriers in the banking sector.

Consumer Banking

The course provides a detailed knowledge of consumer banking which covers aspects related with consumer expectations, needs, demands for the banking sector and up-gradation of banking systems as per the feedback from the consumers on a priority basis.

Credit Analysis and Investment Banking

Traditionally, lenders have faced credit risk in the form of default by borrowers. To this date, credit risk remains major concern for lenders worldwide. The more they know about the creditworthiness of a potential borrower, the greater the chance they can maximize profits, increase market share, minimize risk, and reduce the financial provision that must be made for bad debt. This course provides fundamental understanding of the credit risk analysis process and discusses in detail, various aspects of financial statement analysis, including ratio and cash flow analysis, among others, to help in making better credit-related decisions. It also looks at various non-financial factors such as business plan, industry/sector, management, etc., that could affect the creditworthiness of the clients.

Money & Banking

Financial Statement Analysis

This course is designed to familiarize the students with the managerial requirements for financial data, evaluation of current techniques of statement analysis, application of analytic methods to serve financial management needs, and consequences of “Generally Accepted Accounting Principles.”

Investment and Portfolio Management

This course focuses on investment environment, various developments in the investment theory and the principles and practices of valuation. The analysis of fixed income securities, equity securities, derivative securities and other securities, such as unit trusts, are discussed. The theories, principles, and techniques of portfolio management are also presented. The topics include the portfolio investment process, asset allocation, portfolio construction, and portfolio performance evaluation.

Risk Management

Risk Management continues to evolve as an important field of study in finance. Corporate organizations are increasingly viewing all risks that they face in a more integrated framework than in the past. This course aims to assist the students in identifying, analyzing and managing all types of risk.

Auditing & Taxation

Recruitment and Selection

This course will provide a conceptual and operational understanding of all the key aspects of human resources staffing functions, including job analysis, recruitment, assessment, selection, and performance evaluation. Students learn to design and implement an effective and legally defensible staffing system tailored to meet organizational requirements.

Training and Development

This course covers basic concepts of training, reasons for training programs, goals that drive the training process and the importance of formal training to business.

Performance Management

Compensation & Benefits

Hotel Service Management

This course provides a detailed information to the students about higher performance of service management in the hoteling sector. The aim of high performance service management is to optimize the service-intensive supply chains, which are usually more complex than the typical finished-goods supply chain. Most service-intensive supply chains require larger inventories and tighter integration with field service and third parties. They also must accommodate inconsistent and uncertain demand by establishing more advanced information and product flows. Moreover, all processes must be coordinated across numerous service locations with large numbers of parts and multiple levels in the supply chain.

Hotel Financing and Budgeting

It provides the background every graduate will need in today’s rapidly changing global marketplace. It prepares students to plan, develop, market, and manage hotels in the international arena. It gives students a solid foundation for understanding and managing cultural diversity in the workplace, and underscores the importance of protocol in international interactions.

Food & Beverages Management

This course is designed to enable the students to profitably manage a food service operation in order to satisfy customers. Employees learn how to give guests the highest priority as all details of food and beverage operations are planned, implemented, and evaluated.

Hospitality Management

This course includes both fields of work and study. In the work sense, it refers to management of hotels, restaurants, travel agencies, and other institutions in the hospitality industry. As a field of study, it refers to the study of the hospitality industry and its management needs. People who are interested in careers in hospitality management may opt to pursue it as a field of study so that they can start their careers on solid footing.

Change Management

Total Quality Management

Strategic Leadership Management

Crisis Management

Crisis management is no longer only for those assigned to the task; it is for each and every person. Every experience of a disaster has shown how ordinary people have to rise to the challenges of a crisis,from securing the site of the incident and appraising the ground, to handling media’s demands. Above all, crisis management efforts should be directed towards helping the organization recover from of the crisis and ensure continuity.

Database Management

The growth of internet and electronic commerce has tremendously amplified the importance of database technology, knowledge, and skills. In this course students will be able to learn the basic concepts of database and data warehouse, and gain first-hand experience through developing a real world e-commerce web database application.

System Analysis & Design

Whenever a business information system is developed, selected, purchased or implemented, an information Systems Analysis and Design (SA&D) effort is usually undertaken. This could be a small task or a large-scale project. This course addresses these issues at length.

Knowledge Management

This course provides insight into principles and techniques of knowledge management. As knowledge management is an integral part of day-to-day operation in support organizations, it helps solve problems and knowledge is created as a by-product of problem solving.

E-Business

This course provides an in-depth knowledge of business through Internet, intranet, extra net, and electronic mail. It also covers the implementation of Enterprise Resource Planning (ERP) which supports the organization towards the paperless, cost and time saving and fast techniques of business.

Product Management

Digital Marketing

Brand Management

The objective of this program is to cover the art and science of branding, and the strategies through which companies can create,capture, and sustain shareholder value through brands. Through a mixture of theory and real-world cases, the course examines brands from the perspectives of the cultures and consumers who help create them, and the companies that manage them over time.

Consumer Behavior

Hospital Management

It is an intensive course, which includes classroom lectures and practical training in the various departments in a hospital.

Logistics Management

Students through this course understand the physical supply and distribution functions in business management, including channel selection, transportation, facility location and materials management; it concentrates on the analytical and managerial methods necessary for the development and control of an integrated logistics system.

Advance Operation Management

This course is designed to provide the student with an understanding of the foundations of the operations function in both manufacturing and services. The course will analyze operations from both the strategic and operational perspectives and highlight the competitive advantages that operations can provide for the organization.

Small & Medium Enterprises Management

This subject creates knowledge and analytical skills through applied research and involvement in the process of managing small and medium enterprise ventures in the contemporary business environment. Students collaborate with selected industry practitioners on an industry-based research project. This enables students to acquire the basic competencies necessary for venture / small and medium business management. Students learn to appreciate the major ingredients in small and medium enterprise success, and the special problems small and medium enterprises may encounter.

Business Logistics

Provides an overview of current logistics and distribution practices. Students gain an understanding of the basic components of logistics management and the dynamics of what is considered best practice. It focuses on the complexities associated with the integrated flow of raw materials, in-process goods, finished goods, and information from point-of-origin through the production process to the end consumer.

Emerging Trends in Logistics Management

Supply Chain Management

The program enables students to analyze the dynamic nature of supply chain management for products and services and addresses the impact of the global economy on the management process. The course also develops grounding in the theory of supply chain design, which includes strategies for customer service, quality, logistics, inventory management, and integrated supply chain management.

Operations Planning & Control

The course includes the typical operations planning and control and addresses the design of OPC system, its typical tasks, key components, and product and process issues that affect the system. Topic areas include demand management, sales and operations planning, inventory management, master production scheduling, material requirements planning, distribution requirements planning, capacity planning, production activity control, and ERP.

Bachelor of Science – (Business Administration) (BS-BA)